For Fall 2016, I had the opportunity to work as the lead stylist for their new AT SEPHORA DIGITAL marketing campaign, based at their headquarters in San Francisco, California.

As the Lead Product Stylist, I CREATED a world of color and texture by CRAFTING swatches and arranging makeup and skin and HAIR care into ARTISTIC compositions of smears and spills.

This visual spell wove its way across the brand’s homepage, email CAMPAIGNs, and banner ads, reaching all customers and subscribers.

FIG 01. email banner

FIG 02. EARLY ACCESS EMAIL campaign

YEAR
SCOPE

fall 2016
lead PRODUCT STYLIst

FIG 03. DESKTOP

FIG 04. Email campaign

FIG 05. FULL AD CAMPAIGN

01 new at sephora
marketing campaign × fall 2016

stylist × AUDREY WÄÄNÄNEN
photographer × Rob Prideaux

01 new at SEphora
02 bee’s wrap
03 sunday riley
04 farina